Black and African American US Designers (U.S.A.).
*Unavailable data
People of colour in UX in Australia vs in the U.S.A.
A boutique of User Experience Research, the first Black-woman, migrant, global citizen and polyglot-owned UX business is disrupting the user experience design to drive impact and profitability for senior managers, product owners and small business owners.
Trusted by these clients.
Understand your users’ needs and opportunities to create optimal user experiences.
Reduce confusion and friction to ensure products are inclusive and respectful of your users‘ accessibility needs and diverse social identities.
A rigorous and thorough user research process using our Beyond The Surface Guide eliminates alienation of any product-relevant accessibility and social identity.
Attract a diverse user base by understanding their unique needs and creating user personas with unique insights for optimal experiences.
Designing or relaunching a product? Start here!
We walk you through your problem, your audience and who you're overlooking for your product to return a 'blow-your-mind' type of investment.
We take care of your design experience from beginning to end, so you can focus on other aspects of your business.
We identified its target audience, created a user-friendly website through workshops, user interviews, and testing, while discovering a massive problem overlooked by mental health organizations, resulting in brand loyalty for NTPRSS.
We observed people using an app to see why they were leaving, and made it easier to sign up, while also retargeting to a younger demographic. Learn from this and make sure your app is designed for users to save 4.5x the time it took to create an account.
We discovered through member interviews that lack of personalization was not the issue, but rather a need for diversity, better relationship building, and a valuable platform, resulting in a 100% engagement rate in 90 days and doubling their retention.
